Ronnie Isherwood

Meryl Laisney

Trustee

About me

Meryl joined Dementia Jersey as Trustee for Marketing and Fundraising in December 2025 and is Chair of the Marketing and Fundraising committee.

With a proven track record in impactful campaigns and innovative fundraising, Meryl is keen to share her experiences and passions on a voluntary basis to optimise Dementia Jersey’s awareness and fundraising. Meryl looks forward to working alongside the Dementia Jersey team to guide major initiatives, leveraging her specialist expertise in strategy and storytelling.

Founder of Iter Marketing, a strategic marketing consultancy, Meryl has over 20 years’ marketing experience across the private, public and voluntary sectors, As the former Head of Marketing & Product at Visit Jersey, she led award-winning campaigns boosting brand awareness and reversing years of tourism decline. Prior experience includes leading PR and communications for global financial and professional services organisations.

What I love about my job

I am passionate about supporting the charity sector having seen the difference the third sector makes to people’s lives. I saw firsthand the impact of dementia on my nan during the final years of her life and the challenges my family experienced. The pathway to ensure individuals and their carers can feel supported is so important. I hope I can use my skills and experience to connect to people to the cause.

Did you know

When not chasing after my two children, I love an endurance challenge! I have run around the island twice and completed several marathons. I once cycled the length from Lands’ End to John O’Groats and climbed Kilimanjaro.