Dementia Jersey Boost Your Brain About the Campaign

So, what is Boost Your Brain?

Boost Your Brain is our biggest ever campaign, running over several years and we’re making sure everyone hears about it! We’re on a mission to spread the important message that up to 45% of cases could be prevented by taking steps in earlier life.

The campaign focuses on three areas: ‘Love your Heart’, ‘Stay Sharp’ and ‘Keep Connected’, and you can explore each of these in more detail here on our website.

Love your heart – Many of us know it’s important to look after our heart by being physically active, eating healthily, and not smoking. But few people realise that the same things can help keep our brains in shape, too.

Stay Sharp – Regularly challenging your brain can help protect it as you age. Everything from learning a language to regularly completing brain training exercises can help.

Keep Connected – The latest research suggests that social contact in any form has a beneficial effect in reducing dementia risk. From group activities and volunteering through to simple things like having a coffee with friends, any social contact is good for our brain.

We’ll be spreading this messaging in a number of ways. Look out for us everywhere from the back of a bus to plant pots and pop-up stands! We’re also offering a number of resources and educational sessions – so why not explore our website to find out more?

Boost Your Brain has the support of Public Health and is based on a campaign by Alzheimer’s Research UK, Think Brain Health . Dementia Jersey acknowledges their support and consent for us to share this messaging.