Dementia Jersey Big Brain Challenge 2025

Welcome to Dementia Jersey’s Big Brain Challenge!

Navigate your way to all 10 locations in St Helier to have a chance to win an electric bike donated by Lakey’s Bike Hire.

Each location contains information about improving your brain health, and a clue to the next location. As you read you will notice that there is a letter in pink. Make a record of each pink letter at each site so that once you have visited them all you will be able to make a short phrase. You can then submit this via our website, giving you a chance to win our main prize!

Everyone who completes the challenge and submits their details will also be eligible for a discount of 25% off all bike servicing (excluding any required parts).

Dementia Jersey Big Brain Challenge 2025

Liberation Station

Dementia Jersey Big Brain Challenge 2025

You can find a mode of tRansport made for one (or two!) at this local business – very close to where you are now!

Don’t forget to note down the pink letters as you go!

Dementia Jersey Big Brain Challenge 2025

We have some special plant pots and hoarding boards for our Boost Your Brain campaign that you may have seen in the distance as you have been walking the route. We’ve been lucky to have some great support for our campaign behind Liberty Wharf in the square by the Pavilion. Keep your eyes peeled for our special Boost Your Brain bus, too!

Dementia Jersey Big Brain Challenge Keep us up to date on social

Keep us up to date on how you’re getting on and share your photos!

Please tag @dementia_jersey on Instagram and @dementiajersey on Facebook, also using #BigBrainChallenge 

The Boost Your Brain campaign aligns with Alzheimer’s Research UK Think Brain Health